In Tokyo on the second, brand "G.U. (Gayu)" of Fast Retailing in which "990 yen jeans" becomes a hit ..with "Uniqlo" in the subsidiary.. ..the group

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In Tokyo on the second, brand "G.U. (Gayu)" of Fast Retailing in which "990 yen jeans" becomes a hit ..with "Uniqlo" in the subsidiary.. ..the group.. ..the low price and casual.. holds the new product briefing. It was announced to develop T-shirt arranged by 100 blades and four blade 12 color camisole, etc. as "Expansion of 490 yen merchandise" besides the tunic and the Cargo half pants, etc. were turned on to 990 yen merchandise. As a result, half the number of the handling item becomes 990 yen or less. President Shuichi Nakashima of the GOV retailing that attended briefing showed confidence to a new lineup , saying that "The lineup to be able to coordinate the total for 10,000 yen or less per four family was arranged".

This brand announces jeans of 990 yen as part of "New pricing strategy" in March this year. It becomes "The established store sales during the March-May are the proportion 170% or more of a serial previous year" (president Nakashima) by the impact of this merchandise, and 990 yen jeans record sales that become twice or more plan at first. Moreover, this company is an upward revision lingua in 100 Manmoto who is twice conventional as for the sales plan during the year of this merchandise.

Five items in total such as 2WAY tiered tunics and cropped pants, and for men is five items such as sports T-shirts and the half pants, and three items such as tunics and Capri pants in new this time for the girl.  for women the announced 990 yen merchandise series second stepMoreover, the bag packing was turned on as small articles.

Moreover, five items and for men such as T-shirts and camisoles are two T-shirt items.  for women 490 yen lineup that puts the impression this brand as for the strategy promoted "Extraordinary"

This company assumes, "Aim at the top line 50 billion yen and the system of 200 stores for the period on August, 2013" with these low-priced merchandise as the weapon.

- 9500 yen is coordinated in four families.
http://contents.oricon.co.jp/upimg/news/20090602/66611_200906020273485001243921303b.jpg

- g.u. http://www.gu-japan.com/

- Source
http://headlines.yahoo.co.jp/hl?a=20090602-00000011-oric-ent

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